Weak Signals for Strategic Intelligence
Anticipation Tool for Managers
Publication Date: September 2011 Hardback 256 pp.
The expression: "We did not see it coming!" has often been heard in recent years from decision makers at the highest levels of responsibility in the private and public sectors. Yet there were actually early (warning) signals, but they were often ignored or not used due to a lack of appropriate methodology. To avoid such blind spots, this book provides answers to the question "how to anticipate".
The concept of a "weak signal" is at the heart of the proposed methods. After presenting examples of this concept, the authors provide original and validated answers to questions of feasibility: How to recognize a weak signal? How to exploit it? Numerous applications are presented.
1. Concepts, Issues and Hypotheses.
2. Detecting, Recognizing and Corroborating a Weak Signal: Applications.
3. Utilization of Weak Signals, Collective Creation of Meaning: Applications.
4. Preparation of Weak Signals for Sessions in Collective Creation of Meaning: Applications.
About the Authors
Humbert Lesca is Emeritus Professor at Pierre Mendès France University, Grenoble, France and director of research at the CERAG-CNRS (center for studies and research applied to management) laboratory.
Nicolas Lesca is Professor at Claude Bernard University, Lyon, France, and a director of research at the CERAG-CNRS laboratory.